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 (pronounced JOY) Originating from the UK, Joie Baby is the newest baby brand in Australia creating products to make life with small children less work and more fun. Their commitment to the highest standards of design, engineering and safety mean they are accountable for everything they produce – and are proud to be. Drawing on decades of industry experience, their devotion to infant products is aimed at doing what is right for parents, children and the environment.

Our high quality gear is versatile, and loaded with features that grow right along with little ones. Our extensive, award-winning product line is intentionally designed with “simply brilliant” features in mind – making life with children less work and more fun. With Joie, you enjoy the latest design, premium quality and peace of mind.

Joie products are produced in a purpose built production facility in China. Design, engineering and quality assurance is provided by the best combined global resources from Europe, North America and Asia.

Curve Car Seat


igemm Infant Seat


Mimzy Snacker High Chair


Serina Swing


Litrax Stroller


Mirus Stroller


Joie Brisk Stroller


Chrome Travel System


Nitro Stroller


Aire Twin Stroller



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